Case Study:

Hotel Villa Roca

Hotel Villa Roca

Manuel Antonio, Costa Rica

Located in the heart of Manuel Antonio, on lush rainforest grounds overlooking the Pacific Ocean, our views are unforgettable and one of a kind. Our eco-friendly, and adult-only resort with 12 rooms and 4 apartments is in a quiet and safe area, just a few minutes down the road from the world famous Manuel Antonio National Park.

Villa Roca.2

Services:
Google Ads
Hotel Ads
Facebook & Instagram Ads
Revenue Management
TripAdvisor Ads

Challenge
Increase direct sales on Google ads
Minimize distribution cost (CPA)
Maximize gross operating profits

Approach
Created an offer
Launched Google ads
Setup new sales funnel based on traffic location
Optimized using smart bidding

counter-cursor

+10,130

Clicks

online-booking

+1,278

Leads

counter-cash

+91%

January 2020 Revenue

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